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  • Great ideas! Keep them coming…..

  • I’ve found custom lip balms to be another great promotional tool. I had some handmade custom lip balms made via an artist on Etsy, and have included them in goodie bags at local events. People LOVE them, and continue to use them and mention to me that’s how they found out about my business.

  • This is fantastic information.
    Thanks for the tips. I will surely use them.

  • Thanks for the great advice. I regularly give out pens, but your suggestion to leave them in banks, etc. makes more sense. I know that whenever I go to the ATM there is never a pen that seems to be working.

  • Read lots of tips and these were great and very useable for even my small shop. Thanks, going to line up a team right now!

  • Thank you for the ideas. Besides writing adult fiction, I have written a children’s series called Chester the Chesapeake (
    The M&M’s would be a wonderful supplement for my book reading events but I don’t think I’d ever get “Chester the Chesapeake” on an M&M.
    Just kidding – but sponsoring a sports team is a lot more community minded than spending useless advertising money on internet “click” ads! I may try it.
    Also, the regular old (nicely done) business cards from Overnight Prints go a long way, especially when you find yourself in odd places, like meeting someone in a supermarket.
    Thanks for the blog.

  • What fun and innovative ways to brand oneself. I am a photographer and for my real estate business, I photograph the family and give a large print so that they have it for always. My name is at the bottom of the print to remind them of me every time they look at it!!!

  • We sponsored a tattoo drive for a local charity resulting dozens of people indellibly inked with our logo. Every year, they have a reunion picnic/support group that we underwrite. After two years, there has only been one removal (they joined a cult).

  • Now those are good ideas! I especially like the leaving pens around town, the M&Ms and the bucket of beer — could even have rootbeer in it!

  • I always forget the wonderful M&M marketing option. They’re great; the idea is great. Thanks for the reminder!

  • Great tips! There are so many unique promo products on the market now, it’s pretty incredible. There are millions of products in the ASI catalog. I think the sports team uniform sponsorship is great for local advertisement – especially if you have a child on the team! I would recommend working with someone at the company you purchase your promo products from before ordering. They will likely introduce you to options that you never knew existed and can usually give you a discount if you ask.

    Another unique idea is a lost and found recovery service promotional product. Recovery labels and tags are branded with the company logo and get stuck on customer’s cell phones, laptops, car keys, and anything else they would want to get back if lost. You can check it out at

    Will check back for more promo product tips and ideas!

  • Great ideas! Another one that I have good success with is having gift basket drawings. Of course, the basket is full of my products and I call all of the people who do not win and offer them a 10% discount on their first order as a consolation prize.
    Look forward to seeing more of your great ideas in future posts.

  • Thanks for all the great articles…We love them over at Keep them coming!

  • those are some great ideas, thanks!

  • Good ideas, sometimes can’t beat the old face to face networking or even better adding value to your services instead of discounting them.

  • What a fantastic post with great ideas!

    I’m actually going to try the beer bucket idea, although I’m having a hard time locating a place with a low minimum requirement per order. I prefer to order a small amount initially so that I can verify the design turns out correctly along with making sure the quality lasts. Lowest min amount I could find was 36 buckets.
    Any suggestions on where i can order a small amt initially? thx

  • I like it. very creative, original especially with something so common like a pen. thanks. I am going to use that idea. It’s easy too.

  • Hmmm, I do think I just shipped a tshirt in that has to do with this subject. That is so funny.

  • Thanks man

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  • Reuben Freehling

  • Ha! I really like the bucket of beer idea! But yes, you would certainly have to be careful and make sure you’re sending it to patrons who would appreciate it.

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  • Hey, you used to write great, but the last several posts have been kinda boringˇK I miss your super writings. Past few posts are just a little bit out of track! come on!

  • Great post. I am going through a few of these
    issues as well..