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10 Comments

  1. Avatar

    I have to respectively disagree about the color gradients NEVER being used in a logo. I do agree that your logo must look great in black and white as well as color. We use a color gradient in our logo to represent the fun and color of our balloon decor and party store and it works wonderfully well for us. Our logo also looks great in black and white.

  2. Avatar

    Love this! Great inspiration.

  3. Avatar
    Michael Sheppard

    Great Ideas.
    I’m trying 2 design a logo 4 my Company.

    RAINBOW HOME INSPECTION

    Your Always Protected Under the Rainbow

    I’d like 2 incorporate a rainbow inside so I think only the rainbow should be in color. Can U help?

  4. Avatar
    Michael Sheppard

    Michael Sheppard says:
    Your comment is awaiting moderation.
    July 6, 2010 at 8:21 am
    Great Ideas.
    I’m trying 2 design a logo 4 my Company.
    RAINBOW HOME INSPECTION
    Your Always Protected Under the Rainbow
    I’d like 2 incorporate a rainbow inside so I think only the rainbow should be in color. Can U help?

  5. Avatar

    Hi Michael, Obviously, if your logo is a rainbow it wont work in black and white unless you created a grayscale version. I’m not opposed to color at all. I love color. I just feel that designing in black and white has massive advantages when it comes to visual and print practicality.

  6. Avatar

    Hi Tammy, I have to admit to “not liking” gradient logos, but that’s just my opinion! I have very talented colleagues and friends who are quite comfortable with including gradients in their logo designs. I’m sure your balloon logo looks great! Send me a link to it or email the design to me (contact me through the “submit an article” link in the upper right column of this blog) and I’ll show it on the blog!

  7. Avatar

    great advice and clean, effective design examples…thanks!

  8. Avatar
    Basecamp Web Design

    Great picks and while my logo is a 4 color gradient I first designed it to be a stand along one color graphic.

  9. Avatar
    Company Logo Maker

    The simplest logos are what makes a business seem more legitimate because others that have so much exploding seem messy and disorganized.

  10. Digital Artwork presents: Logo concept design #37 | DigitalArtwork Design

    […] Top 10 Black and White Logo designs for Corporate Identities … […]

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