Other

PROMOTE YOUR DESIGN WORK ON FLICKR

Flickr is a great place to network with people and to generate work leads. There is, however, one major problem with using flickr to promote your work: Flickr does not allow the promotion of services or the selling of your artwork. Even though you can’t put a price-tag on your design work in Flickr, there is no reason why you can’t utilize the massive social networking and community aspect of flickr to connect with potential clients and other design professionals.

flickr_graphic

If you haven’t already, here is a guide to setting yourself up as a design professional on Flickr:

1. Give yourself a decent screen name.
Your screen name appears whenever someone is browsing groups, searching members pages and when viewing your images, so it’s beneficial for you to clearly state who you are and what you do – a web address can be ideal. An example of a good designer name would be:

johnsmithdesigns.com.

Poor names would include nicknames or other unprofessional names:

johnsmith_partymonster!
or
sexy_suzie;)

2.Create an effective Flickr web address.
Long web addresses make it difficult for visitors to share amongst friends and colleagues. By creating a web address, you can use the same name as your screen name.

3. Create an attractive buddy icon.
Your buddy icon will be seen whenever someone searches on flickr for members they want to connect with. Your buddy icon should be a representation of your business. One of your design pieces or a professional headshot would be good. Don’t use “drinking” or “compromising” photos of yourself.

4. Write a good profile.
Create a profile page that will attract your target audience. If you’re an Illustrator then explain that you specialize in illustration – tell people what mediums you use and who you’ve worked for – give people a reason to visit your website. Create a laid-back profile of yourself that provides professional details about yourself. Make sure you include all your company information and provide links to all your websites, blogs, or portfolio pages.

5. Be clever about sharing your design work
The designs that you upload to Flickr should represent the type of work you provide for your clients. Your Flickr page should look like a “top-notch” portfolio site. With this in mind, don’t include:

Rough work or unprofessional work
or
Family snapshots, holiday pictures, or goofy pictures of yourself (keep those on your Facebook page)

6. Include a description of each design piece
Flickr allows you to add a comment about your design below. Always include a description of each piece. Don’t fall into the trap of “letting the work speak for itself “. It doesn’t! It just looks like you couldn’t be bothered to write anything. Writing a description gives the piece context and shows potential clients that you are a designer who knows their stuff and who cares passionately about his or her work. Explain in your comments:

  • The challenges you had in creating the design
  • The programs/mediums/design technique you used – how you achieved certain effects
  • The client, the brief, and the reasoning behind your design
  • It doesn’t have to massively detailed – just a general idea in a light-hearted tone

7. Include tags.
Tags help search engines and people within the Flickr community pinpoint your design. Include your company name, city and state, your screen name, and key words that will link to your design. These should include; location, name, programs used, art style (vector, digital, mixed media, photomanipulation, etc), company that you created the piece for, and description of the piece.

A good “rule of thumb” when optimizing your design for searches is to imagine yourself as somebody looking for a specific design and style. How would I search for a design like this? What are the phrases that I use when I do my own searches for design work?

8. Promote your Flickr page.
Place a link on your blog and website that informs people that they can see more of your work on Flickr. Showcase new work on your Flickr page – try not to put the same images on both your website pages and your Flickr page. Make your Flickr page your “exclusive” portfolio site.

Utilize Facebook, Twitter, Bebo, Tumblr, Deviant Art and all other of your community and networking sites to link to your Flickr page.

9. Join Flickr groups
Joining design groups that present similar work as your own is massively valuable to you when trying to get more people to view your designs. Searching targeted groups makes it easier for clients to find what they’re looking for. People like to look at a wide range of different artists work. It’s more interesting for the viewer and it gives them more choice. Flickr is defined by it’s photographer and designer groups – that’s the reason why it’s so popular!

Try to get in with a group that is highly ranked, such as, Art Out Loud. Join as many groups as you see fit. Target particular designs with appropriate groups.

If you have an interest in designs by certain members, you can also choose to make them your contacts. Practically speaking this is rather like bookmarking by designer, except that it goes two ways. You can see a list of all the people you choose as contacts (those whose designs you wish to view) as well as a list of all the people who have chosen you as a contact.

In this sense, Flickr presents a great way to build contacts within the industry.

Unfortunately, groups are either public (invite only), or completely private. Some are really hard or even impossible to join. By making contacts out of people within these groups,  you might be able to “sweet-talk” your way in. Every group has a discussion board and a pool for design, photos, and video. There are usually administrators and members who manage these groups.

As well as using groups as a promotional tool,  you can also greatly benefit from joining groups that are specifically created for client and designer networking. There are also groups that can increase your design software skills with regular info and tutorial posts, such as PSDtuts.

Overnight Prints has started its own flickr group to showcase peopes business cards, postcards, and other print designs.  We would love you to join us and to be a part of our new community of design networking professionals.

You Might Also Like

Host The Perfect Event – Using Overnight Prints

A Tribute to Ben Franklin

QR Codes in Posters and Mini BCs

Make A Statement With Your Business Card

Increase The Productivity Of Your Business

Black Friday Promotion – Spend $50 get $50

Is Snail Mail Making a Comeback?

Greeting Card design inspiration for Mothers Day

Stand Out From The Crowd By Using Spot-UV

Tell Your Story With A Business Card

Presenting the Pocket Folder

LISTOMANIA!!!!!!

Top 5 list of Digital Designers you should know about!

CREATE PERSONALIZED NEW YEARS GREETING CARDS

The Secret of QR Codes

Give Your Friends And Family More Than A Gift This Holiday Season

New Years Party Essentials!

How one photographer used savvy marketing to skyrocket his leads

New Custom T-Shirts Designer Is Available!

How To Execute A Great Las Vegas Summer Wedding

Give Something Special This Valentine’s Day

Family Business Cards

How to design and print custom CDs

It’s Time To Prepare For Spring Break In Las Vegas

Brilliant Art & Design Work

Bookmarks/ Think Outside The Box

Overnight Prints Introduces Wrapping Paper To Product Line

Tips on Creating Direct Mail Services for your Small Business

Postcard Marketing 101 – Using Customer Testimonials

“For being so awesome” 30% off MICA discount!

Artistic Genius Ben Kwok Speaks

Crazy March Media, Money & Marketing

We Welcome all Overnight Prints Customers to our Blog

New Promo Items Are Available At Overnight Prints

Creative Ways To Decorate With Leftover Print Materials

It’s Not Too Late To Order Your Holiday Essentials!

Business Cards: Here today…Not Gone Tomorrow

Advertise Your Business Seamlessly With Chinese New Year!

Facebook Like and Dislike Stamps!

Create a design portfolio booklet at Overnight Prints

A Paperless Society

Find Art Show

Managing Design Projects – Surviving the Battle between Designer and Client

Super Invitations for the Super Big Game!

Networking for Introverts

Overnight Prints is the fastest printer in the Universe!

Plan a Unique, Memorable Birthday Bash for your Little One

Best business cards

Overnight Prints is the fastest printer in the Universe!

Create an ‘Etsy style’ Greeting Card in Photoshop

Establishing A Design, Establishes Your Company.

Flyer design – upload Photoshop flyer for free

Oh the weather outside is frightful, but the prices are so delightful!

Setting and Attaining Realistic Goals

Skip The Rush By Shopping Small This Year

5 ESSENTIAL TIPS ON CREATING MESSAGING FOR COMPANY GREETING CARDS

Promote yourself – 50 self-promotional tips for Graphic Designers & Freelancers

We want to see your Design work!

Top Sites and Useful Resources for Freelancers

Stop traffic with captivating headlines

Stop Bailing on Mailing (Services)

12 Handy Print Marketing Tips for Better Branding

Maryland Institute College Illustration Artists

Summer Cleaning (Had Me a Blast)

Comp Cards – What they are and how to print them!

Overnight Prints Business Cards – Rated #1 for overall quality

Notepads now available from Overnight Prints

The Pragmatic Entrepreneur: The Importance of Calculating CLV

Address Labels are now available at OvernightPrints.com

Save the Planet and your Bottom Line

The Importance of Good Print quality when creating Photo Postcards

postcard vs e-postcard

Make your Mark with Fresh Father’s Day Marketing

5 Best Custom Business Card ideas from Small Business Customers!

Be our No.1 fan of Facebook, Twitter, and Flickr and Win!

Harness the Power of National Optimism Month for your Small Business

A Sea of Santa’s..on Harleys-Small Businesses Giving Back

Brochure Minimalism

20 Movies You Didn’t Know Were Books First

Get creative with mini cards

Limited Edition Hero Cards to Commemorate Medal of Honor Recipients

The Perfect Greeting Card

Get Buzzy With Business Cards

Why use Digital Printing in Las Vegas?

Overnight Prints Magazine Discount

Small / Local Businesses Should Take Advantage Of EDDM

Mini Business Cards

Digital Printing vs. Offset Printing

What To Consider When Creating A Logo And How Our Design Services Can Help

Postcard Marketing German Style:postkarten-drucken

Kathy LaFollett- Customer Spotlight

Roses are Red

Unleash you creativity and sleep peacefully

Start Being The Best You!

Blogger beware

New Year, New Marketing Materials.

Death of the Business Card?

Overnight Prints Keeps it Green…You Can, too

Best Business Cards from Around the Web

Steve Jobs 1979 business card

Support Your Local Artists with Find Art Magazine

Free Halloween Party Flyer!!!

Print Marketing:What is your goal?

What Chlorine Free Means

Gaining Awareness Without Breaking Your Bank

Expand Your Booklet Horizon

17 Pot O’ Gold St. Patrick’s Day Promotions for Small Businesses

Make Some Green with St. Patrick’s Day Sales Ideas

A Tasty Deal

Design O’ the Times

Taking Stock of Your Business Card Paper

Rack Cards With A Twist

Brochure Bonus Week

FAQ’s about QR Codes

Become our No.1 Fan on Flickr, Twitter, or Facebook and Win 500 Free Business Cards!

Magnetic Advertising

Avoid a marketing meltdown

Don’t Let Your Appetite Down

Las Vegas Quality Print Advertising

Be A Showstopper At This Years Las Vegas MAGIC Convention

A Business Card Different Than The Rest

New Product – Disappearing ink!

Back to School Ideas

What Can A Booklet Do For You?

Spice up your Love Life with a Flirting Card

Help Keep America Green with Print Marketing

In Las Vegas, Bigger is Better!

MonaVie- A Product With A Purpose

Overnight Prints Web Commercial – how we made it!

More Wedding Products For Your Special Day!

Halloween Print Products for October Promotions

Invitations & Announcements for Dads & Grads

Should I Mobilize my Small Business Website

Mommy Cards for Mothers Day

Shop the Story!

  • This article was extremely helpful! I am going to join Flickr and Overnight Prints Flickr group!
    Thanks!
    Wickel

  • This will be very helpful for my businesses!
    Thanks for the info.
    Wickel

  • If you own an online business and want to promote it effectively then social bookmarking should be a major part of your marketing strategy. It is critical to be consistent in your strategy of attack with social bookmarks and promote them with campaigns regularly. That’s why getting a automated bookmarking tool is indispensable, because this way you can save an average of 3-4 hours a day, or an average of $200 per month in bookmarking expenses while you develop the greatest results in terms of traffic and Page Rank increase.

  • Poster restoration and conservation. The backing of posters with fabric dates back to 19th century France, where posters were occasionally glued to linen for reinforcement. This provided some protection, but with the passage of time the paper continued to become brittle and was frequently torn by stress. Modern backing techniques have eliminated this problem by using an acid free paper between the poster and the fabric. The adhesive used is wheat paste treated to inhibit mold growth.

  • “Computers are useless. They can only give you answers.” – Pablo Picasso

  • Wow! What a great site! I need help with not losing focus when I’m online

  • Greetings, i now have taken a good time looking at your post and just thought i will be courtesy enough to pass comment. i currently have enjoyed all your sites and i hope you are able to continue posting it for myself along with others which get pleasure from studying it.

  • Thankyou so much, it really helped alot!!

  • Even though it does not allow you to promote your artwork, I still think Flickr is one of the best ways to generate leads that is out there today.