What are Creative Uses for Bookmarks That Don’t Involve Books?

Even if you’re a die-hard fan of all things digital and staunch supporter of going paperless, you might not want to dismiss bookmarks so fast. With a little out-of-the-box thinking, bookmarks can actually be more useful than simply saving your page in the latest best-selling thriller.

Aside from paperback novels, custom designed bookmarks can also serve as a marketing piece or novel gift idea for retailers, marketers and as personal gifts.

Bookmark uses that don't involve books

Follow this simple 5-step guide to creating functional bookmarks:

  • Step 1: Start by downloading a customizable online bookmark template, like on These free templates are pre-formatted for printing to make things easier.
  • Step 2: Customize your design. Be sure to follow the template guides for the safe zone and bleed. Once your design is complete, place your order.
  • Step 3: Get decorative rope or ribbon from a local craft store.
  • Step 4: Using a one-hole punch, create a single hole at the top of your bookmark.
  • Step 5: Thread the ribbon into a square knot (both ends through the hole, then through the loop). Beautiful!

Bookmarks as creative gifts

Get personal with custom bookmark gifts for major holidays and occasions.

Mini love story bookmark

  1. Gift tags: Use bookmarks as themed gift tags for special occasion gift-giving, such as birthdays, weddings, holidays and special ceremonies.
  2. Save-the-date: Remind guests about upcoming parties, weddings and other events by designing customized save-the-date bookmarks.
  3. Souvenirs: Custom bookmarks with scenic panoramic photos of famous landmarks, stunning nature scenes and local attractions are the perfect pocket-size gift.
  4. Holiday favors: Design bookmarks around upcoming holiday and give as gifts to avid readers, potential clients, relatives and school teachers.
  5. Birth announcement: Create personalized keepsakes to announce baby’s arrival. Include the newborn’s name, date of birth and birth information to share with family and friends.
  6. Personalized gifts: Make special gifts for friends and clients with a favorite quote, song lyric, memorable photo or your company tag line.
  7. Recipe cards: Great for foodies, share food recipes and cherished family dishes to be a hit in the kitchen.

Bookmarks as money-makers

Grow revenue with marketing bookmarks that attract business.

Custom Marketing Bookmarks

  1. Sellable art: Print paintings and drawings on bookmarks to raise money at arts & craft fairs or for fundraisers.
  2. Jewelry holder: Repurpose bookmarks as jewelry holders for earrings and bracelets to sell in store.
  3. Loyalty punch cards: Create customer loyalty or punch cards to encourage repeat business. Customers can also pass along the bookmark to share referral discounts.
  4. Hang tag: Design as a hang tag for clothing to list the price or description, and provide care instructions on the backside.
  5. Coupon: Use double-sided bookmarks as business cards to advertise your products or services with a promotional offer or special pricing.
  6. Social card: Drive traffic to your website with social cards listing all your social media platforms and handles.
  7. Marketing tool: Attract business with photographs of your business and products on marketing bookmarks.
  8. Event tickets: Bookmarks are an affordable alternative to custom ticket printing, and customers will walk away with a keepsake after the affair.
  9. Gate-fold Business Cards: Need eye-catching business cards for networking? Create your own gate-fold business cards using bookmarks.
    • Download a template and design your bookmarks as if they were greeting cards.
    • Split the template into two equal design spaces. Be sure to check for proper bi-fold orientation specs before finalizing your design.
    • Fold the bookmark down the center to make a custom gate-fold business card.

Bookmarks to promote community events

Schools and libraries can use bookmarks to encourage reading, or inspire church attendance and participation in community events.

Dr Seuss themed motivational bookmarks

  1. Schools or libraries: Encourage kids to read by giving away colorfully designed bookmarks that feature favorite children’s authors or characters.
  2. Churches: Promote your organization with specialty bookmarks. Include bible verses, service times or inspiring quotes.
  3. Local organizations: Design bookmarks that showcase the unique aspects of the town or city. Incorporate photos of community events, restaurants and popular attractions.

Visit to create custom bookmarks.

You Might Also Like

Comic-Con Festivals from Around the World

SXSW’s Flatstock is a Gallery of the World’s Best Music Poster Artists’ Works

Sports Tournament Brackets 101: Mad for college basketball

Quick Guide to Visual Merchandising

The Only Trade Show Survival List You Need

Coolest Camera Tech from CES 2018

How to Plan Celebrity Meet & Greets at Events

5 Tips to Prepare Your Comic Con Booth

What Makes Print Unique in the Marketing Mix?

Business Card Tips: What Does Your Business Card Say About You?

20 Movies You Didn’t Know Were Books First

Custom Bookmarks as Marketing Tools and Gift Ideas

How Businesses Can Give Back on Arbor Day

Iconic Gig Posters: The Art Behind the Music

Dr. Seuss’ Life Lessons You Can Use

8 Corporate Thank You Cards for Employee Appreciation Day

Expert Tips for Creating Fashion Lookbooks

Winning Movie Poster Designs from the 2017 Oscars

Your Business Card is Your Trademark

Create Cute Baby Calendars as Holiday Gifts

7 Simple Steps to Designing High-Quality Business Flyers

7 Picture-Perfect Marketing Postcards for Photographers

Unique Business Card Ideas

Patriotic Party Planner

Clever Ways to Use Coasters

Complement Your Home & Business With Coasters

Make Your Home & Office A Pleasant Place To Be

A Business Card Different Than The Rest

Take Your Business On The Road

Establishing a Design Establishes Your Company

Don’t Let Your Appetite Down

Small / Local Businesses Should Take Advantage Of EDDM

Expand Your Booklet Horizon

Rack Cards With A Twist

Are Circle Business Cards In Your Toolkit?

Gaining Awareness Without Breaking Your Bank

What Can A Booklet Do For You?

Make A Statement With Your Business Card

Bookmarks/ Think Outside The Box

Super Invitations for the Super Big Game!

Overnight Prints Keeps it Green…You Can, too

Get Buzzy With Business Cards

Create an ‘Etsy style’ Greeting Card in Photoshop

Taking Stock of Your Business Card Paper

Stop Bailing on Mailing (Services)

Summer Cleaning (Had Me a Blast)

Business Cards: Here today…Not Gone Tomorrow

QR Codes in Posters and Mini BCs

Invitations & Announcements for Dads & Grads

Postcard Marketing 101 – Using Customer Testimonials

Earth Day 2012

Be an Art Collector

Presenting the Pocket Folder

Death of the Business Card?

An Ode to H2O

Never a Second Chance to Make a First Impression

Crazy March Media, Money & Marketing

What Chlorine Free Means

The Networking Card

Roses are Red

A Paperless Society

Introducing gapingvoid Business Cards

Back to School Ideas

The Secret of QR Codes


Notepads now available from Overnight Prints

Overnight Prints Business Cards – Rated #1 for overall quality

Mini Business Cards

Car Door Magnets

Overnight Prints Web Commercial – how we made it!

35 of the most Inspirational flyer & postcard designs

5 ways to add value to your business cards

Top 20 Custom Movie Posters



Make your own Holiday Gift Stationery at OvernightPrints!

Grow Customer Relationships with Holiday Cards

2011 Custom Calendars Available for the Holiday Season

Steve Jobs 1979 business card

Halloween Print Products for October Promotions

Augmented Reality Business Cards

3 Best Print Product Ideas

postcard vs e-postcard

Best business cards

Flyer design – upload Photoshop flyer for free

Upload your Business Cards for FREE – Overnight Prints’ new and improved online service

Creating your own Business Card file for print

The Importance of Good Print quality when creating Photo Postcards

Comp Cards – What they are and how to print them!

Facebook Like and Dislike Stamps!

Art & Design on Postcards

Greeting Card design inspiration for Mothers Day

Mommy Cards for Mothers Day

Family Business Cards

Great ideas for Custom Bookmarks & Bookmark Promotions

Create a Simple Holiday Postcard in Photoshop- using the Clipping Mask, Warp Tool, and other Text Effects!

5 Best Custom Business Card ideas from Small Business Customers!

Best Business Cards from Around the Web


Do Your Business Cards & Marketing Materials Need Revamping?

How to Choose a Green Printer

Not Convinced? Free Samples To Change Your Mind!

Is the Cell Phone Killing the Business Card

Tis The Season: Recycle Those Christmas Cards!

Save Your Hands, Save Your Time: Self-Inking Stamps

Business Greeting Cards Aren’t Promo Items – Really

Bookmarks As A Marketing Tool: Cheap & Effective

Hassle-Free Greeting Cards

Rubber Stamp Business Cards- Create your own Hand Crafted Business Card

How to make your own fancy bookmarks

Shop the Story!