Expert Tips for Creating Fashion Lookbooks
“You won’t buy it if you can’t picture it” says photographer and styling manager Sarah Kensell. So how do you move customers to purchase something they’ve never physically seen, held...
Winning Movie Poster Designs from the 2017 Oscars
It’s movie award season and film buffs are eagerly awaiting to hear who will win Best Picture. But who will win for Best Poster Design? An iconic movie poster, when...
Your Business Card is Your Trademark
We all remember our very first business card — that giddy feeling when you see your name in print, signifying that you had finally made it in the corporate world....
Will You Be My Valentine? How to Attract Customers
Just like dating, it takes some time to find “the one” in business. Establishing a strong foundation doesn’t happen in the span of a speed dating session, and neither does...
Adorable Ways to Say I Love You (Without a Greeting Card)
Can you really tell your better half all the ways you adore him or her in a Valentine’s Day card? This year, skip the traditional greeting card and create personalized...
The Most Powerful Red Logos in Marketing
Red is said to be the power of passion. Often associated with movement and excitement, the energetic color creates a sense of urgency among buyers. Countless companies have used this...
New Year’s Resolution: Dance Away
Health and fitness are among the top New Year’s resolutions made after the big countdown. For many, the new year is the best time to start fresh, especially after plenty...
#InspireMe2017: Finance Tips
We’re keeping a close eye on what you all tweet, share and post during this resolution season. So far we’ve learned that financial responsibility and growth is among the majority’s...
Small Business Marketing Lessons from the Rose Parade
A small winter festival in 1890 has become a famed annual showcase on the first day of the new year. The Rose Parade in downtown Pasadena, Calif., celebrates the “Mediterranean...
