Postcard Mailing Requirements: Size, Addressing & Design Basics

A postcard can look ready to mail while still creating problems at the post office. The finished size may not qualify for postcard pricing. The delivery address may be difficult...

Halloween Marketing Ideas for Local Businesses: 13 Ways to Bring in More Customers

Halloween gives local businesses a natural reason to create something timely, playful, and different from their usual promotions. A restaurant can introduce a limited-time menu item. A retailer can host...

Rack Card Examples: Ideas for Tourism, Restaurants & Local Businesses

Picture a visitor standing in a hotel lobby in a city they have never explored. In front of them is a display filled with rack cards promoting tours, restaurants, museums,...

Bookmark Design Guide: What to Put on a Bookmark

A bookmark may be small, but it can do more than hold a reader’s place. Businesses can use bookmarks to promote a service, share a discount, introduce a product, encourage...

What Printing Does a Small Business Need? A Starter Guide

Starting a business can make it feel like you need to print everything at once: business cards, brochures, flyers, postcards, stickers, signs, stationery, packaging inserts, and more. You probably don’t....

Black Friday Print Ideas That Drive Foot Traffic

Every window is covered in 50% OFF signs. Every inbox is a battlefield and every business is shouting,  louder, faster, cheaper. But when everyone is yelling, quiet confidence wins. This...

Holiday Marketing Timeline: When Should Small Businesses Start Printing?

Holiday marketing rarely feels late when you’re planning it. Then suddenly it’s November. Your promotion still needs approval. The postcard hasn’t been designed. Someone realizes the holiday cards need updated...

Rack Card Size Guide: Dimensions, Bleed & Safe Zones

Rack cards have an unusual shape compared with most marketing materials: tall, narrow, and designed to sit inside display racks where only part of the card may initially catch someone’s...

Custom Stickers for Packaging: Ideas for Small Businesses

You don’t necessarily need custom-printed boxes to make an order feel like it came from your business. Sometimes, one well-placed sticker can do the job. A plain shipping box can...