Marketing Tips & Tricks
Learn best marketing tips and tricks in printing, digital, design and social media from online printing company Overnight Prints.
3 Visual Elements that Encourage Trust
Most people consider trust something that must be earned. And, while a company has the ability to earn a customer’s trust over time through successful interactions, in most cases there...
5 Things Every Freelancer Needs to be Successful
What did Stephen King, Cameron Crowe, Hunter S. Thompson and Willie Nelson once have in common? The answer is not talent or ambition, though they all had both in spades....
How Old Fashioned Marketing can Impact your Small Business
A powerful form of drip marketing helped a car salesman make his mark as the world’s greatest sales person. Over a 15 year period, Joe Girard sold an astonishing 13,001...
Scratch for Success
images courtesy of myscratchofflabels.com A famous footwear fashion mogul broke sales records when he stepped out of his comfort zone and ventured into scratch card marketing. Black Friday, the biggest...
Pairing with Non Profits-Working Together
As a business, you are part of a community that helps your entity prosper. It’s natural to want to invest in that community. However, you may be struggling to find...
Tips for Great Web Copy
News Flash! Research tells us time and time again that 80% of internet users scan web copy, rather than reading it word for word. Furthermore, When people lay eyes on...
Grow your Small Business with Novelty Notepads
Legend has it that back in 1888, Thomas W. Holley of Holyoke, Massachusetts had the brilliant idea of taking scrap paper from various factories and stitching them together to make...
How Print Marketing is Like Dating
Don’t be a “One-date Wonder,” and turn your prospects away in 90 seconds or less with bad print marketing materials. Instead create lasting happy relationships with your customers, by following...
Go from Zero to Hero with Integrated Marketing
At the end of May 2009, the California State Parks Foundation (CSPF) was faced with massive budget cuts, threatening to close 220 California state parks. In response, the nonprofit organization...
Capture Mobile Consumers with QR Codes on your Print Material
Compelling QR Code experiences = Compelling Results During a weeklong marketing campaign that cost $1,000, Verizon’s sales increased by 200%. The campaign offered San Francisco consumers the chance to win...
