Marketing Tips & Tricks
Learn best marketing tips and tricks in printing, digital, design and social media from online printing company Overnight Prints.
Integrated Marketing
Since the consumer marketplace shifted to the World Wide Web, many brands focus on digital marketing campaigns to reach the new media-obsessed audience. Printed media appears to be slowly transitioning...
Help! I Need a Designer ASAP
Okay, you know how you want your business to look, but you don’t know how to get it on paper -- literally. You need someone to draw up a great...
Custom Design vs. Template
Now that you’ve answered the big questions: who you are, what you do, and why it matters, it’s time to start thinking about creating some printed materials to encourage engagement...
Saying More with Less
In today’s culture, we are obsessed with saving the quantifiable resources of our life we’ve assigned value to – energy, money, time, and, of course, information. We’ve even started seeking...
3 Visual Elements that Encourage Trust
Most people consider trust something that must be earned. And, while a company has the ability to earn a customer’s trust over time through successful interactions, in most cases there...
5 Things Every Freelancer Needs to be Successful
What did Stephen King, Cameron Crowe, Hunter S. Thompson and Willie Nelson once have in common? The answer is not talent or ambition, though they all had both in spades....
How Old Fashioned Marketing can Impact your Small Business
A powerful form of drip marketing helped a car salesman make his mark as the world’s greatest sales person. Over a 15 year period, Joe Girard sold an astonishing 13,001...
Scratch for Success
images courtesy of myscratchofflabels.com A famous footwear fashion mogul broke sales records when he stepped out of his comfort zone and ventured into scratch card marketing. Black Friday, the biggest...
Pairing with Non Profits-Working Together
As a business, you are part of a community that helps your entity prosper. It’s natural to want to invest in that community. However, you may be struggling to find...
Tips for Great Web Copy
News Flash! Research tells us time and time again that 80% of internet users scan web copy, rather than reading it word for word. Furthermore, When people lay eyes on...
