Magnetic Advertising
15-20 times a day: That’s the number of times the average person opens the refrigerator each day. That alone should convince you to incorporate refrigerator magnets into your marketing mix....
Spice up your Love Life with a Flirting Card
You are a single attractive male or female catching a bite to eat on your lunch break. You get up to use the restroom, and when you return, someone has...
The Pragmatic Entrepreneur: The Importance of Calculating CLV
Before you implement a marketing promotion, do you take the time to calculate and consider Customer Lifetime Value? If this term is foreign to you, or you just haven’t had...
Super Invitations for the Super Big Game!
Now that those year-end holidays are behind me I’ve got my sights set on the next big holiday. Well, it’s not exactly a holiday, but it rivals New Year’s Day...
Setting and Attaining Realistic Goals
The victory of success is half won when one gains the habit of setting goals and achieving them. Even the most tedious chore will become endurable as you parade through...
Networking for Introverts
Are you an introverted entrepreneur? Does the thought of networking, cold calling and lead generation make you nauseous? If so you’re not alone. Being an introvert can actually be an...
Is Snail Mail Making a Comeback?
If you are considering a postcard marketing campaign, your timing is right on! Recent trends coupled with a number of credible studies reveal that more and more businesses are turning...
Postcard Marketing German Style:postkarten-drucken
How would you like to open your mail box to discover a bona fide European postcard from a picturesque, quaint medieval German town? On the front would be a picture...
Print Marketing:What is your goal?
Do you have a solid marketing plan in place for next year? Are you clear on your advertising goals and strategies? With the year coming to a wrap, it’s...
