Design
Find out design trends, tips, tricks and more from online printing company Overnight Prints.
Custom Design vs. Template
Now that you’ve answered the big questions: who you are, what you do, and why it matters, it’s time to start thinking about creating some printed materials to encourage engagement...
3 Visual Elements that Encourage Trust
Most people consider trust something that must be earned. And, while a company has the ability to earn a customer’s trust over time through successful interactions, in most cases there...
Designing a Brochure from the Heart
Howard Schultz, Chairman and CEO of Starbucks, said: In this ever-changing society, the most powerful and enduring brands are built from the heart… That’s the way you are building your...
Grow your Small Business with Novelty Notepads
Legend has it that back in 1888, Thomas W. Holley of Holyoke, Massachusetts had the brilliant idea of taking scrap paper from various factories and stitching them together to make...
Small Business Website Basics
A nationwide survey of small business owners revealed the following: 45% have websites. 13% plan to get one. 41% say they do not need a website. A nationwide survey asking...
Boost Sales by Choosing the Right Colors
Consumers make a subconscious decision about a product, person or service in 90 seconds or less, according to a study conducted by The Institute for Color Research. The same study...
The Five Essential Elements of Effective Logo Design
Among graphic designers, the FedEx logo is legendary. With over 40 prestigious design awards under its belt—and a coveted spot in Rolling Stone magazine’s 2003 best logos list—the hushed, reverent...
How to Talk to a Graphic Designer: Bridging the Gap
Is it me? This is a question that both business owners and graphic designers often ask themselves when working with one another. The truth is both parties need each other....
