Ideas

Be inspired by ideas in printing, design, illustrations and more from online printing company Overnight Prints.


Does your Business Card pass the 3 second Glance Test?

Business cards are ubiquitous. Everyone from babysitters to CEO’S carry them. But did you know that these tiny marketing tools have been around since the 17th century! They were originally...

5 Things Every Freelancer Needs to be Successful

What did Stephen King, Cameron Crowe, Hunter S. Thompson and Willie Nelson once have in common? The answer is not talent or ambition, though they all had both in spades....

How Old Fashioned Marketing can Impact your Small Business

A powerful form of drip marketing helped a car salesman make his mark as the world’s greatest sales person. Over a 15 year period, Joe Girard sold an astonishing 13,001...

Scratch for Success

images courtesy of myscratchofflabels.com A famous footwear fashion mogul broke sales records when he stepped out of his comfort zone and ventured into scratch card marketing. Black Friday, the biggest...

Pairing with Non Profits-Working Together

As a business, you are part of a community that helps your entity prosper. It’s natural to want to invest in that community. However, you may be struggling to find...

Giving Back – A Spa Play Day for Dogs

It was a beautiful sunny day in Surf City (Huntington Beach), CA. A flock of frisky tail waggin’ dogs were the center of attention as they barked happily, sporting their...

Tips for Great Web Copy

News Flash! Research tells us time and time again that 80% of internet users scan web copy, rather than reading it word for word. Furthermore, When people lay eyes on...

Choosing the Best Paper for Your Print Project

You never get a second chance to make a first impression. While the origin of this bit of wisdom is unclear—“experts” have attributed it to Oscar Wilde, Mark Twain and...

Breaking Sales Records with Creative Print Marketing

Forty years ago, an enterprising car salesman accomplished a feat that hasn’t been topped yet. He sold 174 cars in one month! (That year, 1973, he sold a total of...

Designing a Brochure from the Heart

Howard Schultz, Chairman and CEO of Starbucks, said: In this ever-changing society, the most powerful and enduring brands are built from the heart… That’s the way you are building your...