Fun Fall Marketing Ideas

Autumn is the time to turn a new leaf with seasonal and Halloween-themed marketing. The month of October opens opportunities for fall season events and promotions.

Customer Spotlight: Proud To Be Latina

Breaking the glass ceiling is something that members of Proud To Be Latina know all too well. Founded in 2009 by Yesi Morillo-Gual, the leadership and professional development organization focuses...

Top 5 Trade Show Tips Worth Stealing

CES, SEMA, NAB Show. Some of the biggest, baddest trade shows draw excitement just from their names alone. The massive crowds seem to grow even more each year. Why would...

Make Some Green with St. Patrick’s Day Sales Ideas

Holiday marketing can be effective without overspending. Promoting a holiday special allows your business to bring in local clientele, build brand awareness and grow sales by simply joining in a...

Making Your Mark: Tips for Designing Your Logo

When it comes to choosing the right visual representation of your brand, trying to cram all that your brand is into one font or tiny symbol can be tricky.  Three...

Pairing with Non Profits-Working Together

As a business, you are part of a community that helps your entity prosper. It’s natural to want to invest in that community. However, you may be struggling to find...

Giving Back – A Spa Play Day for Dogs

It was a beautiful sunny day in Surf City (Huntington Beach), CA. A flock of frisky tail waggin’ dogs were the center of attention as they barked happily, sporting their...

Choosing the Best Paper for Your Print Project

You never get a second chance to make a first impression. While the origin of this bit of wisdom is unclear—“experts” have attributed it to Oscar Wilde, Mark Twain and...

Designing a Brochure from the Heart

Howard Schultz, Chairman and CEO of Starbucks, said: In this ever-changing society, the most powerful and enduring brands are built from the heart… That’s the way you are building your...