The Five Essential Elements of Effective Logo Design

Among graphic designers, the FedEx logo is legendary. With over 40 prestigious design awards under its belt—and a coveted spot in Rolling Stone magazine’s 2003 best logos list—the hushed, reverent...

Effective Branding

A small winter festival that began in 1890 as a way to celebrate the “Mediterranean of the West” and showcase the Southern California sunshine and flowers has since grown into...

How to Make Your Direct Mailer Stand Out

Does your postcard mailer stay on the desk or refrigerator, or does it go straight to the round file, aka trash can? We are bombarded every single day, with a...

Choosing the Right Font

When Avatar, the biggest grossing movie of all time was released, graphic designers were in an uproar. They despised the font that director James Cameron had chosen for the subtitles...

Pricing your Product or Service: Learn from the Red Lobster Snafu

In 2003, a reputable nationwide seafood chain lost 1.1 million dollars per month, due to a poor pricing decision. Red Lobster had implemented an “all-you-can-eat” crab promotion, for the reasonable...

Free Halloween Stencils for Kids

You can use it on pumpkins for decorations and other Halloween stuff!!! This exclusive spooky skull stencil design is FREE for you to upload and use however you wish.

How to Choose a Green Printer

Whether you’re a designer or a corporate end-user, you wield a great deal of influence over how the industry should respond to today’s environmental agenda. There are many recycling, energy,...