Small Business Tips

Small Business Tips

Find out entrepreneurial tips and tricks for print, digital and social media marketing for small businesses from online printing company Overnight Prints.


Old School Print is the Latest Marketing Strategy

Would you believe that in a time of viral tweets and YouTube stardom a powerful print marketing piece can actually steal the spotlight? You might argue, “But people always throw away...

5 Marketing Resolutions for a Happy New Year

New Year’s celebrations are always full of cheer, not to mention plenty of champagne. What are we toasting, you ask? An opportunity to start anew in both your personal and...

Smart Ways Print Adds to Your Holiday Marketing

Did Santa speed up the clock to Dec. 25? The holiday season seems to arrive earlier and earlier each year. This means that having a clear holiday marketing game plan...

A Guide to Becoming a Successful Entrepreneur

Creating a successful, lasting business as an entrepreneur takes hard work, persistence and self-accountability. No one’s going to hold your hand and walk you to success. If you want success,...

Top 5 Advice for Entrepreneurs on Small Business Saturday

Who really thinks it’s a good idea to camp outside a store overnight only to get trampled over for a Black Friday deal on a flat screen TV? There exists...

4 Reasons to Use Direct Mail Marketing

Marketing today has many different channels ranging from traditional mail to multiple online platforms. Even with the growing number of social media and other digital methods for reaching one’s target...

4 Reasons Why Brand Consistency Makes Sales

If you’ve researched branding, then you know that there are six different areas to gauge the strength of a brand. Brands can be measured by their uniformity, uniqueness, versatility, administration,...

Top 4 Marketing Books That Will Transform Your Small Business

It’s that time of year when students are hitting the books again. Small business owners should take a page and consider some key additions to their reading library from successful...

The Best 4 Marketing Tools for Branding a Professional Speaker

Being invited to present an 18-minute TED Talk has the potential to be career defining. How does one score an invitation to the world-famous conference? To add the coveted title...

Are You a Shark in Business?

You’re a die-hard fan of the hit reality show “Shark Tank” – you snicker at silly product names and scoff at ridiculously high valuations. But what’s the difference between the...