Print SMART
Learn best practices for creating custom printed products, green printing and more from online printing company Overnight Prints.
Integrating Influencer Marketing with Prints
In today’s digital age, the influence of social media personalities and online influencers has permeated almost every aspect of marketing. While most businesses focus on leveraging these endorsements through...
Comic-Con Festivals from Around the World
Comic-Con got its innocent beginnings way back in 1970 when a few close-knit fans of pulp science fiction, comic books and movies banded together. Originally just a one-day event, the...
SXSW’s Flatstock is a Gallery of the World’s Best Music Poster Artists’ Works
SXSW’s Flatstock is a Gallery of the World’s Best Music, Movie and Pop-Art Poster Artists’ Designs For this year’s Flatstock, part of SXSW in beautiful Austin, we highlight a few...
Sports Tournament Brackets 101: Mad for college basketball
Mad for March? College basketball fans everywhere will be filling arena seats and sports bars, and pitting schools against each other like kids on the playground. Want to get in...
Quick Guide to Visual Merchandising
There are people who love to shop. Then there are professional shopaholics whose job it is to make sure those very people never leave the store empty-handed. Twice a year,...
The Only Trade Show Survival List You Need
There’s two sides to every trade show, but one thing is for sure – if you have a badge, you’re there to conduct some serious business. Whether you’re an attendee...
Coolest Camera Tech from CES 2018
The Jetsons would go gaga for all the gadgetry that comes out of the annual CES show in Las Vegas. Just about everything is automated or connected in some way,...
How to Plan Celebrity Meet & Greets at Events
“With a special appearance by…” These magical words can make any business seminar feel like a rock concert. Snagging a high-profile public figure for a trade show or convention could...
5 Tips to Prepare Your Comic Con Booth
For artists looking to increase sales, comic book conventions are a godsend. The granddaddy of all geek gatherings, Comic Con, has a specialized area called Artists’ Alley that’s devoted to...
What Makes Print Unique in the Marketing Mix?
Print continues to be one of the stronger, if not the strongest, forms of advertising when it comes to triggering actions by consumers. An international communications research survey found that...
